Andy Lai

Brand Builder, ICF PCC Coach, Educator, Founder at SomeOne Consulting, SomeOne Consulting

Coaching, Branding and Advertising
Marketing, Marketing
Andy Lai


Andy, a seasoned marketing and brand management expert, is a Professional Certified Coach (PCC) certified by the International Coach Federation (ICF). Holding an MBA from The University of Hong Kong, he specializes in life and career coaching, leadership, self-management, confidence building, executive presence, and personal branding. With diverse certifications, including NLP Master Practitioner and Registered Hypnotherapist, Andy has over 600 coaching hours, serving executives from multinational financial institutions, tech giants, and charitable organizations. Recognized for fostering trust and delivering candid feedback, he is dedicated to helping individuals and organizations unlock their full potential. As a Fellow Member of The Chartered Institute of Marketing (FCIM) and a Senior Member of Hong Kong Institute of Marketing (SHKIM), Andy shares his expertise as a visiting lecturer, guest speaker, and corporate trainer.